Valuable Content

The key to creating a great website is to create the best possible experience for your audience with original and high quality content. If people find your site useful and unique, they may come back again or link to your content on their own websites. This can help attract more people to your site over time.

As you begin creating content, make sure your website is:

• Useful and informative: If you’re launching a site for a restaurant, you can include the location, hours of operation, contact information, menu and a blog to share upcoming events.
• More valuable and useful than other sites: If you write about how to train a dog, make sure your article provides more value or a different perspective than the numerous articles on the web on dog training.
• Credible: Show your site’s credibility by using original research, citations, links, reviews and testimonials. An author biography or testimonials from real customers can help boost your site’s trustworthiness and reputation.
• High quality: Your site’s content should be unique, specific and high quality. It should not be mass-produced or outsourced on a large number of other sites. Keep in mind that your content should be created primarily to give visitors a good user experience, not to rank well in search engines.
• Engaging: Bring color and life to your site by adding images of your products, your team, or yourself. Make sure visitors are not distracted by spelling, stylistic, and factual errors. An excessive amount of ads can also be distracting for visitors. Engage visitors by interacting with them through regular updates, comment boxes, or social media widgets.

From: https://support.google.com/webmasters/answer/6001093?hl=en

The Art of Aggressive Social Sharing

At its foundation, social media is simple: if you share good stuff, people will reshare it, and you’ll get more interaction and more followers. Everything else is optimization (or delusion). This article (an edited excerpt from our new book) explains what it takes to create perfect posts that will add value to the lives of your followers, build your platform, and spread your story. We advocate the most aggressive sharing practices on social media, so buckle your seat belt, and put on your helmet.

From: https://hbr.org/2014/12/the-art-of-aggressive-social-sharing

Jetpack social share

You can turn on the jetpack social share function. It will show the share buttons you chose in the dashboard so that people can share your great content to the world.

You can see more information from jetpack website.